At the launch at San Serriffe the latest Playbook content release will happen. If you already have a Playbook, bring it along and receive your free update. If you don’t yet have a copy, some will be for sale for a special price of €15.50.



Join us for a discussion led by affect lab designer Pedro Lobo about the Bloody Beautiful Playbook, published in 2025. The book is both a colourful invitation and a creative vision for a subject that (until recently) has received almost no airtime in the arts and culture scene: women’s health. In this discussion Pedro will cover some of the design decisions made in the making process, as well as the book’s weirdly temporal format and never-quite-finished personality. Presented in an open-binding format with space for user-generated content and spontaneous additions, no Playbook is the same.



12 December 2025
San Serriffe, Amsterdam





Bloody Beautiful is kindly supported by Creative Industries Fund NL, AFK, het Cultuurfonds Vriendenloterij and Cultuurloket DigitALL.